• Innovation – embracing new ideas, technology, partners and operational methods

• Trust – enabling collaboration with partners by building confidence through transparency and integrity

• Intelligence – effectively interpreting raw data to provide valuable insight

• Practicality –maintaining an operational focus to ensure innovation is applicable in the “real world”

• Understanding – combining concern for the environment with consideration of the needs of all airspace users

• Challenge – driving change by welcoming difficult conversations, not making assumptions, and testing conventional views